BLACKBELLY / IRONTON DISTILLERY
Developed and launched a bespoke Colorado bourbon in collaboration with Ironton Distillery, crafted to complement the flavors of Blackbelly’s award-winning charcuterie. Led concept development, packaging design, and GTM strategy rooted in storytelling and elevated tasting notes—hazelnut, cream, nutmeg—resulting in a limited-release product celebrated for its complexity and smooth finish.
PARTNERSHIPS STRATEGY
PRODUCT DEVELOPMENT
PACKAGING DESIGN
GO-TO-MARKET CAMPAIGN
YOGA PEARL /
OJO CALIENTE MINERAL SPRINGS RESORT
Designed and led a four-day wellness retreat at Ojo Caliente, integrating movement, meals, and mindfulness into a seamless desert escape. Programming included Ayurvedic-inspired menus, daily yoga and sound baths, and brand-aligned storytelling to promote restoration through ritual. Crafted every detail with intention—from partner selection to menu sourcing—bringing together tradition and transformation in one immersive experience.
PARTNERSHIPS STRATEGY
MARKETING CAMPAIGN
F&B DESIGN / EXECUTION
RESTORATIVE YOGA
SOUND BATH
BLACKBELLY MARKET / HUCKLEBERRY ROASTERS
Curated a custom coffee blend in partnership with Huckleberry Roasters, designed to echo Blackbelly’s culinary ethos—exceptional sourcing, bold flavor, and sensory connection. From roast profile to packaging, the collaboration emphasized sustainability and ritual, offering a rich blend of chocolate, caramel, and roasted walnut. Launched with a GTM campaign that invited customers to savor slow moments through intentional taste.
PARTNERSHIPS STRATEGY
PRODUCT DEVELOPMENT
PACKAGING DESIGN
GO-TO-MARKET CAMPAIGN
SANTO /
DENVER INTERNATIONAL AIRPORT
BRAND STRATEGY
MENU & PACKAGING DESIGN
EVENTS & PARTNERSHIPS
INTERIOR DESIGN
Brought to life Chef Hosea Rosenberg’s vision of Northern New Mexican cuisine and culture through a multi-layered brand strategy rooted in place, spirit, and storytelling. Supported Santo’s launch with cohesive visual identity, menu and packaging design, and experiential events. From the high desert to the plate, the work channels Taos’ mystical terrain and creative legacy into an immersive, soulful dining experience.